When do I use this technique?
When you have established your (prospective) customer is interested in buying a product (or a bundle of products), but they have not made the purchase. You may want to send them a link that allows them to check out with a given discount code.
How do I configure it?
Create a new Promotion and make the following choices:
- Discount code type: Fixed discount
After setting up the promotion:
- Click "Customize"
- On the "Discount Ninja" tab choose "Checkout" in the section "Where do you want to direct your customers?"
- Select one or more products from the dropdown
- Copy your "Buy Now" link!
What's the experience like for my prospects/customers?
Customers who browse to your "Buy Now" link will land on the checkout page.
The cart will be pre-filled with the product(s) you selected and the discount code associated with the promotion will be applied.