A public promotion is essentially available to all visitors of your site.
You can filter which visitors should see it and which should not using the options in the "Filters" tab. This allows you to:
- Provide promotions to visitors only or logged in customers only
- Provide promotions to visitors coming from a specific site (social media, affiliates...)
- Provide promotions to visitors connecting from a specific country
Private promotions require you to send "shareable discount links" to your customers. These links automatically trigger the private promotion. Visitors who do not have access to the link do not get the discount.
Making your promotion public or private
To switch between the two modes go to the "Triggers" tab (when creating or editing a promotion) and switch the option shown below on for private or off for public: